ii investment trends

Our market-leading in-house team of experts have gathered and reviewed key investment trends of ii’s 400,000+ investors.

The research is designed to be inspiring and informative – because we believe in empowering investors with the tools and knowledge to be better investors.

Important information - Past performance is not a reliable indicator of future results. The value of your investments may go down as well as up. You may not get back all the money that you invest. If you are unsure about the suitability of an investment product or service, you should seek advice from an authorised financial advisor.

ii Index

Get a deep dive into how ii customers are managing their portfolio each quarter. Our experts also explore the investment performance of key demographics of ii’s customer base.

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ii SIPP Index

Learn how ii SIPP customers are investing and positioning their pension portfolios. You’ll learn how ii investors manage their pension during their working life and in retirement.

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ii Trading Index

Look at net cash flows into and out of investments such as shares, funds, gilts, and investment trusts. You’ll also discover which regions, including emerging markets, are attracting ii customers.

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ii Top 50 Fund Index

Discover which funds, investment trusts, and ETFs have been ranked most popular from the last quarter. You’ll get a league table of different investment strategies and approaches.

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ii Monthly Bestsellers

Discover which shares, funds, and investment trusts have been popular with ii investors in each month. You'll also get expert analysis that looks at investor behaviour in more detail.

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SIPP.

Take control of your retirement savings once and for all, with our low-cost, Which? Recommended Self-Invested Personal Pension (SIPP).

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ISA.

Get tax-free investing all wrapped up with the ii ISA, whether you take care of your own investments or let us manage them for you.

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Trading Account.

Enjoy flexible, limitless investing and withdraw when you want, with our general investment account - the ii Trading Account.

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