ISA success stories

Find out why more people are choosing the ii ISA

Investors could save more of their money thanks to ii's low, flat fee. Hear the real stories of people who are saving more for their future tax-efficiently and find out why they’re with ii.

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Important information: The people featured in these videos are actual interactive investor ISA customers and were remunerated for their time.​ As investment values can go down as well as up, you may not get back all the money you invest. If you're unsure about investing, please speak to an authorised financial adviser. Tax treatment depends on your individual circumstances and may be subject to change in the future.

Nick’s paying a transparent, lower fee

Nick found his old provider’s percentage-based fees confusing. So he started looking elsewhere for a simpler, more cost-effective platform.

“I’ve been really happy with ii’s fees. It was the predominant reason I changed. It was just obvious. I knew I was going to get charged a flat rate and that’s what I was after. That’s why I’m with ii.” 

ISA success stories: Nick
ISA success stories: Helen

Helen can invest in exactly what she wants

Helen was looking for the right funds to achieve her long-term goals. After searching, she discovered that ii had exactly what she needed.

“Not all platforms had what I wanted available. I was really keen on a specific fund, and ii had it. Now I can stick with my investments for the long-term. That’s why I’m with ii.” 

Chris had a smooth transfer thanks to ii’s support

Chris wanted to know his savings were safe. The human touch of our customer support made his transfer to ii much more reassuring.

“It was very easy to transfer to ii. Any interaction with customer support has been human, refreshing and different to what I’ve experienced before. That’s why I’m with ii.” 

ISA success stories: Chris
ISA success stories: Maneek

Maneek started investing thanks to the ii Managed ISA

Maneek wanted to get into investing but wasn’t sure where to start. With the ii Managed ISA, she feels more comfortable with investing than she used to.

“The ii Managed ISA makes it easier for me to invest my money. I know it’s not just sitting there; my money is actually doing something. That’s why I’m with ii.” 

Discover how switching to the ii ISA could help you

Already have an ISA elsewhere? See how simple it is to switch to the ii ISA.

This could help you pay less for your investments, make the most of tax-efficient savings and give you a wider range of options. All for a low, flat monthly fee.

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Explore our range of ISAs

Choose the ISA that fits your needs. Whether you want to take care of your own investments, let an expert manage them for you or save for your child’s future, we have an account for you.

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Stocks & Shares ISA

Our award-winning ISA is great for anyone who wants to make their own investment decisions. Get tax-efficient investing and a wide range of options to choose from.

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Managed ISA

If you would rather leave the investing decisions to an expert, our Managed ISA is for you. Rest easy knowing you’re still working towards your financial goals.

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Junior ISA

Put your child’s future on the right path with a Junior ISA. Make the most of generous tax savings and give your child the jump-start they need when they start their own life.

Take control with an award-winning ISA

As the Times Money Mentor Best Stocks & Shares ISA, you can feel confident in making your own investment decisions and keeping more of what you make.

Join over 430,000 investors on ii and take control of your financial future.

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Open an ii ISA

Start investing in your own ISA success story. It’s your money, your future, your way.